Colors

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Main colors

These main colors create the basic visual character of the brand.

Dark Ink Blue
#110728
Deep Indigo
#350D76
Electric Indigo
#6F10E7
Jonquil Yellow
#FCCD00
Dark Ink Blue
rgb(17, 7, 40)
Deep Indigo
rgb(53, 13, 118)
Electric Indigo
rgb(111, 16, 231)
Jonquil Yellow
rgb(252, 205, 0)
Dark Ink Blue
100-94-0-60
Deep Indigo
100-94-0-10
Electric Indigo
82-78-0-0
Jonquil Yellow
2-18-100-0
Dark Ink Blue
P 101-16 C
Deep Indigo
P 99-16 C
Electric Indigo
P 99-7 C
Jonquil Yellow
116 XGC
Dark Ink Blue
032 U
Deep Indigo
Process Black U
Electric Indigo
N/A
Jonquil Yellow
N/A
Dark Ink Blue
3028
Deep Indigo
9005
Electric Indigo
N/A
Jonquil Yellow
N/A
Dark Ink Blue
0565-R
Deep Indigo
0565-R
Electric Indigo
0565-R
Jonquil Yellow
0565-R
Dark Ink Blue
N/A
Deep Indigo
N/A
Electric Indigo
N/A
Jonquil Yellow
N/A

Secondary colors

Colors used in the application environment (UI – User Interface) and on the web.

White
#FFFFFF
Platinum Gray
#E2E1E9
Eucalyptus
#34D49C
Jeans Blue
#4FAAFF
Electric Violet
#C82CF5
Crimson Red
#D11638
White
rgb(255, 255, 255)
Platinum Gray
rgb(226, 225, 233)
Eucalyptus
rgb(52, 212, 156)
Jeans Blue
rgb(79, 170, 255)
Electric Violet
rgb(200, 44, 245)
Crimson Red
rgb(209, 22, 56)
White
N/A
Platinum Gray
N/A
Eucalyptus
N/A
Jeans Blue
N/A
Electric Violet
N/A
Crimson Red
N/A
White
N/A
Platinum Gray
N/A
Eucalyptus
N/A
Jeans Blue
N/A
Electric Violet
N/A
Crimson Red
N/A
White
N/A
Platinum Gray
N/A
Eucalyptus
N/A
Jeans Blue
N/A
Electric Violet
N/A
Crimson Red
N/A
White
N/A
Platinum Gray
N/A
Eucalyptus
N/A
Jeans Blue
N/A
Electric Violet
N/A
Crimson Red
N/A
White
N/A
Platinum Gray
N/A
Eucalyptus
N/A
Jeans Blue
N/A
Electric Violet
N/A
Crimson Red
N/A
White
N/A
Platinum Gray
N/A
Eucalyptus
N/A
Jeans Blue
N/A
Electric Violet
N/A
Crimson Red
N/A

Contrast control

Check the contrast between foreground and background colours to ensure that text, headings and buttons are legible according to accessibility standards.

Resulting contrast

21.00

Small text

Less than 18pt or 14pt bold
AAA

Large text

At least 18pt or 14pt bold
AAA

UI components

Graphical objects and UI components
AA

Explore this color combination on color.review or coolors.co

Color modes

Color modes (HEX, RGB, CMYK, Pantone, RAL, NCS, 3M) represent different color definition systems used in various media and technologies. The table below explains their usage for proper logo display on screens, in print, or physical materials.

Color Mode What is it? Usage
HEX RGB Equivalent (hexadecimal) WEBHTMLCSS
RGB Color Space of Screens RGB WEBHTMLCSS
CMYK
Color Space for Printers CMYK
PRINT
Pantone
Direct Mixed Colors Pantone for printing  PRINT
RAL
Color matching system RAL for physical objects  INDUSTRIAL
NCS
Natural Color System NCS based on human perception  INDUSTRIALDESIGN
3M
Vinyl wrap system 3M for wraps and signage  SIGNAGE